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回归艺术本质|东鹏亮相2019意大利博洛尼亚展
发布时间:2019-09-24


A NOT-TO-BE-MISSED INTERNATIONAL EVENT

①The world's top construction materials and bathroom furnishings producing companies chose Cersaie as the platform to present the world preview of the best of their production and meet international buyers.

②More than 112,000 professionals from the world of trade, design, architectand furnishings area chose Cersaie to do business and to keep up to date.

③Cersaie offers ideas and inspirations to stimulate creativity and design through original and evocative exhibiting formats.

DONGPENG ‘S GLOBAL VISION IS IN FULL SWING

BY PRECISE MARKETING STRATEGY AND PLANNING

建品牌之路,推全球视野

Global marketing and branding are of great significance to create a stronger competitive advantage, increase customer awareness, form a brand consistency and messaging in countries around the world and ultimately increase revenue and profits. As a Chinese leading One-Stop Solution provider for building materials, Dongpeng has always devoted itself to building a century long global company for the past 47 years by implementing precise global marketing and branding strategies.

全球营销和品牌推广对于塑造企业强大的竞争优势,提高客户品牌意识,打造品牌口碑等都具有重要的战略意义。作为行业整体家居一站式服务供应商,东鹏陶瓷通过布局全球营销和品牌战略,一直以来致力于打造成为一家具有百年历史的全球性企业。

From 14th September, in order to gear up for the Cersaie 2019, the foremost international event for designers of ceramic and other surface coverings and bathroom furnishings , Dongpeng is pioneered to launch its billboard advertisement in Bologna-Marconi International Airport and show its unique charms and brand image to the world. With the creative and ingenious design, the billboard image showcases the innovative combination between the classic Italian monuments and Dongpeng new product collections, delivering the message that, although it often goes overlooked, art is all around us. We are all living with art as art exists everywhere in various forms. It occupies the international and domestic arrival concourse, as well as the arrival hall after luggage pick-up.

作为瓷砖流行趋势风向标,博洛尼亚展每年都会为业界带来众多前沿产品并吸引行业内一众建筑师、设计师、客户、媒体等行业相关人员。借此行业盛会,从9月14日起,东鹏率先登陆意大利,在博洛尼亚国际机场刊登大型形象广告,向来自全世界的观众诠释其独特品牌形象和魅力。东鹏机场广告独具匠心,巧妙地将经典意大利地标建筑和新品完美融合,实力占领博洛尼亚国际机场国际&国内航站楼以及到达大厅, 触及每个角落,吸引众多流量。



△Dongpeng Billboard Image

东鹏机场广告画面

DONGPENG ART GALLERY WHERE

ART IS ALWAYS IN DETAILS, BIG AND SMALL

艺术生活化&生活艺术化--东鹏艺术生活馆




△Stand E35-F36, Hall 15

Revolved round the theme of Living with Art, Dongpeng Art Gallery integrates modern, concise and fashionable design into the display of products, trying to remind people that life is filled with artistic elements, which are usually overlooked due to the fast pace of social networking nowadays. Even a stone, a brick and a piece of tile can be something very inspirational as long as you slow down and take a glance.

“艺术生活”为主题,东鹏展位从艺术博物馆汲取灵感,将现代,简洁,时尚的生活元素融入到具体的产品展示当中,努力达成艺术生活化和生活艺术化的理念,旨在提醒人们,生活处处是艺术,只要你放慢脚步,驻足欣赏,便会发现,即使是一砖一瓦,也能令人为之动容。





DONGPENG NEW PRODUCT SERIES LEAD AHEAD

坚持产品致胜,质量领先

Adopting the latest and most sophisticated Italian techniques, Dongpeng brand new product series including Stone-look ALGARVE, Wood-look LARIX, Terrazzo-look MARL TERRAZZO and GABBRO TERRAZZO are being unveiled at Dongpeng Art Gallery. They become a hit and impress various designers, architects and other visitors.

产品致胜,质量领先,一直是东鹏在国际市场上深耕的法宝之一,此次东鹏携诚推出四款新品,分别为石纹系列ALGARVE,木纹系列-LARIX(R13)和大小水磨石系列MARL TERRAZZOGABBRO,四款新品均采用代表当今行业领先的意大利工艺技术,现场反响热烈,好评如潮。

△Algarve

Size: 1200X600 MM

Finish: Matt, Lappato

Techniques:

①White ink ②Gloss ink ③Tracer ink

④Protective glaze ⑤Sugar grit

△Larix

Size: 1200X600 MM

Finish: Matt, Lappato

Techniques:

①White ink ②Gloss ink ③ Anti slip grit

④Protective glaze



△Marl Terrazzo

Size: 1200X600 MM,600X600 MM

Finish: Matt, Lappato

Techniques:

①White ink ② Positioned grit ③ Protective glaze

△Gabbro

Size: 1200X600 MM

Finish: Matt, Lappato

Techniques:

①Positioned grit ③ Protective glaze

Coming Soon

One More Surprise Worth of Expectation

匠心巨献 尽在未来

During 15th-19th October, Dongpeng sincerely invites you to visit us at the 126th Canton Fair in Pazhouzhou International Exposition Center, Guangzhou. You can’t miss it!

10月15-19号,东鹏诚挚邀您参与第126届广交会,艺术延伸,魅力诠释,精彩不容错过!




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