A Bond of Friendship, A Bridge for Trade
①The largest trade fair with the largest scale, the most complete exhibit variety, the broadest distribution of overseas buyers and the greatest business turnover held in Guangzhou, Guangdong Province, China.
②Covering an area of 1,185,000 M2, the 124th Canton Fair had 60,651 standard booths,
195,454 buyers, 24,846 national exhibitors and 650 international exhibitors, with business turnover (National Pavilion) up to 29.86 Billion USD.
Source:
(http://www.cantonfair.org.cn/en/index.aspx)
FLEXIBLE MARKETING STRATEGIES
EMPOWER THE BRANDING
AND POSITIONING
坚持营销赋能，深化品牌之路
Canton Fair is a media platform boasting 210,000 global buyers, a direct channel to link 24,000 Chinese suppliers and into the Chinese market. Dongpeng has also dedicated to promote brand recognition and brand awareness for our overseas business partners by flexible marketing strategies like offline massive advertising billboard and online social medias as we are well aware that brand exposure is the driver of our global expansion. Through our flexible marketing mix, we help our business partners penetrate into their local markets in all-rounded way.
广交会是一个拥有21万全球买家的媒体平台，是连接24,000家中国供应商并进入国际市场的直接渠道。与此同时，东鹏也致力于通过多元化的市场营销策略为全球客户提升品牌知名度和认可度，深度曝光品牌，实现全球化战略。通过灵活的线下广告、线上移动社媒等市场宣传手段，东鹏可为客户在本地市场的开拓给予多方位的品牌宣传支持。
△Dongpeng Advertising Billboard at
Bologna-Marconi International Airport in Italy
东鹏在意大利博洛尼亚机场刊登广告
△Dongpeng Advertising Billboard at
Suvarnabhumi Airport in Thailand
东鹏在泰国曼谷素万那普机场刊登广告
DONGPENG ART GALLERY
REDISCOVER THE ART,
REFRESH YOUR LIFE
东鹏艺术画廊-创启艺术生活
Art can always wash away from the soul the dust of everyday life. Revolved round the theme of Living with Art, Dongpeng Art Gallery integrates modern, concise and fashionable design into the display of products, trying to remind people that life is filled with artistic elements, which are usually overlooked due to the fast pace of social networking nowadays. Even a stone, a brick and a piece of tile can be something very inspirational as long as you slow down and take a glance.
艺术，可以洗涤生活和灵魂。东鹏以“艺术生活”为主题，东鹏展位从艺术博物馆汲取灵感，将现代，简洁，时尚的生活元素融入到具体的产品展示当中，努力达成艺术生活化和生活艺术化的理念，旨在提醒人们，生活处处是艺术，只要你放慢脚步，驻足欣赏，便会发现，即使是一砖一瓦，也能令人为之动容。
△126届广交会·东鹏展馆
CONSTANT INNOVATION ON PRODUCT
IS ALWAYS OUR PURSUIT
坚持产品创新，追求卓越品质
Focus on product development and quality is always the key for Dongpeng to win the market. We showcase six brand new product series including Stone-look ALGARVE, Wood-look LARIX, Terrazzo-look MARL TERRAZZO and GABBRO that adopt the latest and most sophisticated Italian techniques and Cement-look SEGOVIA and Sandstone-look AYERS that are developed specially for projects are displaying at Dongpeng Art Gallery. They became a hit and impressed various designers, architects ,developers and other visitors.
产品致胜，质量领先，一直是东鹏在国际市场上深耕的法宝之一。此次东鹏携诚带来六款全新产品系列，其中石纹系列ALGARVE、木纹系列-LARIX、大小水磨石系列MARL TERRAZZO和GABBRO TERRAZZO均采用了最新的意大利工艺技术。通过多重工艺的叠加应用，例如精雕、干粒、亮光墨水等等的结合使用，达到产品表面精细化、触感舒适宛如天成。东鹏通过这样做产品的“加法”，为产品竞争力制造差异化。这与刚结束的意大利博洛尼亚展会上所传递的行业风向相一致。
另外两款针对工程需求专门开发的水泥系列SEGOVIA和砂岩系列AYERS也凭借其完整的配套展示好评如潮；六款新品大放异彩，反响热烈，也赢得现场众多设计师、建筑师和发展商的青睐。
△Algarve
Size: 1200X600 MM
Finish: Matt, Lappato
面相：自然面；半抛面
Techniques:
工艺：
①White ink白墨水 ②Gloss ink亮光墨水
③Tracer ink精雕墨水
④Protective glaze保护釉
⑤Sugar grit糖果干粒
△Larix
Size: 1200X600 MM
Finish: Matt, Lappato
面向：自然面；半抛面
Techniques:
工艺：
①White ink白墨水
②Gloss ink亮光墨水
③ Anti slip grit防滑干粒
④Protective glaze 保护釉
△Marl Terrazzo
Size: 1200X600 MM，600X600 MM
Finish: Matt, Lappato
面向：自然面；半抛面
Techniques:
工艺：
①White ink白墨水
② Positioned grit胶水定位干粒
③ Protective glaze保护釉
△Gabbro
Size: 1200X600 MM
Finish: Matt, Lappato
面向：自然面，半抛面
Techniques:
工艺：
①Positioned grit 胶水定位干粒
②Protective glaze保护釉
To expect more strategic projects from developers in 2019 and the near future, we have developed more competitive product and relative packages ideal for mega landmark projects like airport, bridge and high-end hotel, aiming to answer architects and designers’ need of their higher aesthetic taste and innovative design idea in various display schemes.
为了更进一步地打造优质空间，促进更多战略工程的落地，我们不断升级富有竞争力的产品和完善相关配套服务，不仅能适用于大型地标建筑如机场、跨海大桥、度假村、高档酒店等，而且可以更好地满足设计师与建筑师对现代建筑审美的需求和对创新设计手法运用的多维展现。
Dongpeng Massive Landmark Projects Reference
△Beijing Daxin International Airport ,
One of the New Seven Wonders of the World
世界新七大奇观之一 ——北京大兴国际机场
Products:
Galaxy Stone YG600937,
Refined Orchid YF601926
Application:
Terminals, Public Central Gallery
Quantity: 110000 SQM
△Hongkong-Zhuhai-Macao Bridge,the Longest Sea Crossing and Open-Sea Fixed Link on Earth
世界上最长的跨海大桥——港珠澳大桥
Products:
Galaxy Stone YG602091,YG802091, YG800925;
Nuovo Slate YS600285
Application:
Office buildings, Emergency Rescue Center,
Toll Plaza, and Accommodations
